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Sex and age differences in attitudes and intention to adopt personalised nutrition in a UK sample
Stewart-Knox, Barbara Poinhos, R. Fischer, A.R.H. Chaudhrey, M. Rankin, A.
Stewart-Knox, Barbara
Poinhos, R.
Fischer, A.R.H.
Chaudhrey, M.
Rankin, A.
Publication Date
2022
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(c) 2022 SpringerNature. This version of the article has been accepted for publication, after peer review and is subject to Springer Nature's AM terms of use, but is not the Version of Record and does not reflect post-acceptance improvements, or any corrections. The Version of Record is available online at https://doi.org/10.1007/s10389-021-01676-x.
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openAccess
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2021-11-11
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Abstract
There has been an increase in development of technologies that can deliver personalised dietary advice. Devising healthy, sustainable dietary plans will mean taking consideration of extrinsic factors such as individual social circumstances. The aim of this study was to identify societal groups more or less receptive to and likely to engage with digitally delivered personalised nutrition initiatives.
Sample and Methods: Volunteers were recruited via a social research agency from within the UK. The resultant sample (N=1061) was 49% female, aged 18-65 years.
Results: MANOVA (Tukey HSD applied) indicated that females and younger people (aged 18-29 years) had more favourable attitudes and were more likely to intend to adopt personalised nutrition. There were no differences in attitude toward or intention to adopt personalised nutrition between different education levels, income brackets or occupational groups.
Conclusion: These results imply that females and younger people may be most likely to adopt personalised nutrition in the future. Initiatives to promote personalised nutrition should target males and older people.
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Accepted manuscript
Citation
Stewart-Knox B, Poinhos R, Fischer ARH et al (2022) Sex and age differences in attitudes and intention to adopt personalised nutrition in a UK sample. Journal of Public Health. 31: 1277-1283.
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