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dc.contributor.advisorWright, Gillian H.
dc.contributor.advisorHarding, Nancy H.
dc.contributor.authorPreuss, Christoph*
dc.date.accessioned2013-11-28T18:00:23Z
dc.date.available2013-11-28T18:00:23Z
dc.date.issued2013-11-28
dc.identifier.urihttp://hdl.handle.net/10454/5726
dc.description.abstractAvailable as part of the thesis.en_US
dc.language.isoenen_US
dc.rights<a rel="license" href="http://creativecommons.org/licenses/by-nc-nd/3.0/"><img alt="Creative Commons License" style="border-width:0" src="http://i.creativecommons.org/l/by-nc-nd/3.0/88x31.png" /></a><br />The University of Bradford theses are licenced under a <a rel="license" href="http://creativecommons.org/licenses/by-nc-nd/3.0/">Creative Commons Licence</a>.eng
dc.subjectRetail marketingen_US
dc.subjectRetail managementen_US
dc.subjectSales performanceen_US
dc.subjectBranch effectivenessen_US
dc.subjectFranchise effectivenessen_US
dc.titleRetail marketing and sales performance: a comparison of branch and franchise effectiveness. Conceptualisation and cause-and-effect relationships.en_US
dc.type.qualificationleveldoctoralen_US
dc.publisher.institutionUniversity of Bradfordeng
dc.publisher.departmentSchool of Managementen_US
dc.typeThesiseng
dc.type.qualificationnameDBAen_US
dc.date.awarded2012
refterms.dateFOA2018-07-19T13:01:00Z


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