• Barriers to the development of smart cities in Indian context

      Rana, Nripendra P.; Luthra, S.; Mangla, S.K.; Islam, R.; Roderick, S.; Dwivedi, Y.K. (2019-06)
      Smart city development is gaining considerable recognition in the systematic literature and international policies throughout the world. The study aims to identify the key barriers of smart cities from a review of existing literature and views of experts in this area. This work further makes an attempt on the prioritisation of barriers to recognise the most important barrier category and ranking of specific barriers within the categories to the development of smart cities in India. Through the existing literature, this work explored 31 barriers of smart cities development and divided them into six categories. This research work employed fuzzy Analytic Hierarchy Process (AHP) technique to prioritise the selected barriers. Findings reveal that ‘Governance’ is documented as the most significant category of barriers for smart city development followed by ‘Economic; ‘Technology’; ‘Social’; ‘Environmental’ and ‘Legal and Ethical’. In this work, authors also performed sensitivity analysis to validate the findings of study. This research is useful to the government and policymakers for eradicating the potential interferences in smart city development initiatives in developing countries like India.
    • Consumer Adoption of Self-Service Technologies in the Context of the Jordanian Banking Industry: Examining the Moderating Role of Channel Types

      Baabdullah, A.M.; Rana, Nripendra P.; Alalwan, A.A.; Islam, R.; Patil, P.; Dwivedi, Y.K. (2019)
      This study aimed to examine the key factors predicting Jordanian consumers’ intentions and usage of three types of self-service banking technologies. This study also sought to test if the impacts of these main predictors could be moderated by channel type. This study proposed a conceptual model by integrating factors from the unified theory of acceptance and use of technology (UTAUT), along with perceived risk. The required data were collected from a convenience sample of Jordanian banking customers using a survey questionnaire. The statistical results strongly support the significant influence of performance expectancy, social influence, and perceived risk on customer intentions for the three types of SSTs examined. The results of the X2 differences test also indicate that there are significant differences in the influence of the main predictors due to the moderating effect of channel type. One of the key contributions of this study is that three types of SSTs were tested in a single study, which had not been done before, leading to the identification of the factors common to all three types, as well as the salient factors unique to each type.
    • Social media marketing: Comparative effect of advertisement sources

      Shareef, M.A.; Mukerji, B.; Dwivedi, Y.K.; Rana, Nripendra P.; Islam, R. (2019-01)
      This study was conducted to conceptualise advertising value and consumer attitudes towards advertisements. The research was developed to reveal the effect of the source of advertisements on credibility perception through the theoretical framework of Ducoffe's (1995) advertising value model. The research objective is to identify source derogation in terms of credibility to create advertising value and a positive attitude towards advertisements launched through the Facebook social network. In this regard, the study used three distinct sources to generate and introduce product promotional messages: an associative reference group, an aspirational reference group and marketers themselves. This research revealed significant differences in developing advertisement value and forming a favourable attitude towards advertisements when the product-related message was developed by these three distinct groups, who have different source derogations.