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    Entrepreneurial strategic posture and new technology ventures in an emerging economy

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    Nyuur_et_al_IJEBR (412.4Kb)
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    Publication date
    2023-02
    Author
    Amankwah-Amoah, J.
    Nyuur, Richard B.
    Hinson, R.
    Kosiba, J.P.
    Al-Tabbaa, O.
    Cunningham, J.A.
    Keyword
    Entrepreneurship
    Entrepreneurs
    Africa
    Sub-Saharan Africa
    Ghana
    Competitive positioning
    Rights
    © 2022, Emerald Publishing Limited. Reproduced in accordance with the publisher's self-archiving policy.
    Peer-Reviewed
    Yes
    Open Access status
    openAccess
    
    Metadata
    Show full item record
    Abstract
    Purpose: Although start-ups have gained increasing scholarly attention, we lack sufficient understanding of their entrepreneurial strategic posture (ESP) in emerging economies. The purpose of this study is to examine the processes of ESP of new technology venture start-ups (NTVs) in an emerging market context. Design/methodology/approach: In line with grounded theory guidelines and the inductive research traditions, the authors adopted a qualitative approach involving 42 in-depth semi-structured interviews with Ghanaian NTV entrepreneurs to gain a comprehensive analysis at the micro-level on the entrepreneurs' strategic posturing. A systematic procedure for data analysis was adopted. Findings: From the authors' analysis of Ghanaian NTVs, the authors derived a three-stage model to elucidate the nature and process of ESP Phase 1 spotting and exploiting market opportunities, Phase II identifying initial advantages and Phase III ascertaining and responding to change. Originality/value: The study contributes to advancing research on ESP by explicating the process through which informal ties and networks are utilised by NTVs and NTVs' founders to overcome extreme resource constraints and information vacuums in contexts of institutional voids. The authors depart from past studies in demonstrating how such ties can be harnessed in spotting and exploiting market opportunities by NTVs. On this basis, the paper makes original contributions to ESP theory and practice.
    URI
    http://hdl.handle.net/10454/19420
    Version
    Accepted manuscript
    Citation
    Amankwah-Amoah J, Nyuur RB, Hinson R et al (2023) Entrepreneurial strategic posture and new technology ventures in an emerging economy. International Journal of Entrepreneurial Behaviour and Research. 29(2): 385-407.
    Link to publisher’s version
    https://doi.org/10.1108/IJEBR-10-2021-0816
    Type
    Article
    Collections
    Management and Law Publications

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