BRADFORD SCHOLARS

    • Sign in
    View Item 
    •   Bradford Scholars
    • Management and Law
    • Management and Law Publications
    • View Item
    •   Bradford Scholars
    • Management and Law
    • Management and Law Publications
    • View Item
    JavaScript is disabled for your browser. Some features of this site may not work without it.

    Browse

    All of Bradford ScholarsCommunitiesAuthorsTitlesSubjectsPublication DateThis CollectionAuthorsTitlesSubjectsPublication Date

    My Account

    Sign in

    HELP

    Bradford Scholars FAQsCopyright Fact SheetPolicies Fact SheetDeposit Terms and ConditionsDigital Preservation Policy

    Statistics

    Most Popular ItemsStatistics by CountryMost Popular Authors

    Environmental Proactivity, Competitive Strategy and Market Performance: The mediating Role of Environmental Reputation

    • CSV
    • RefMan
    • EndNote
    • BibTex
    • RefWorks
    Thumbnail
    View/Open
    nguyen_adomako_2021.pdf (483.2Kb)
    Download
    Publication date
    2021-05
    Author
    Nguyen, P.N.
    Adomako, Samuel
    Keyword
    Competitive strategy
    Environmental reputation
    Environmental strategy
    Market performance
    Ghana
    SMEs
    Rights
    © 2021 Wiley. This is the peer-reviewed version of the following article: Nguyen PM and Adomako S (2021) Environmental Proactivity, Competitive Strategy and Market Performance: The mediating Role of Environmental Reputation. Business Strategy and the Environment. 30(4): 2008-2020, which has been published in final form at https://doi.org/10.1002/bse.2729. This article may be used for non-commercial purposes in accordance with Wiley Terms and Conditions for Self-Archiving.
    Peer-Reviewed
    Yes
    Open Access status
    openAccess
    
    Metadata
    Show full item record
    Abstract
    This article examines the impact of small and medium-sized enterprises’ (SMEs’) proactive environmental strategy on market performance through the mediating mechanism of environmental reputation. In addition, we investigate the potential moderating role of competitive strategies on the environmental reputation-market performance nexus. Data were collected from 223 SMEs. Using the hierarchical multiple regression analysis, the results show that a proactive environmental strategy positively enhances environmental reputation. Also, the influence of proactively environmental strategy on market performance is mediated by environmental reputation. In addition, our findings show the relationship between environmental reputation and market performance is greater for firms that adopt the differentiation strategy but not significant for firms adopting the low-cost and integrated strategies. Our study offers several theoretical and practical implications.
    URI
    http://hdl.handle.net/10454/18285
    Version
    Accepted manuscript
    Citation
    Nguyen PM and Adomako S (2021) Environmental Proactivity, Competitive Strategy and Market Performance: The mediating Role of Environmental Reputation. Business Strategy and the Environment. 30(4): 2008-2020.
    Link to publisher’s version
    https://doi.org/10.1002/bse.2729
    Type
    Article
    Collections
    Management and Law Publications

    entitlement

     
    DSpace software (copyright © 2002 - 2023)  DuraSpace
    Quick Guide | Contact Us
    Open Repository is a service operated by 
    Atmire NV
     

    Export search results

    The export option will allow you to export the current search results of the entered query to a file. Different formats are available for download. To export the items, click on the button corresponding with the preferred download format.

    By default, clicking on the export buttons will result in a download of the allowed maximum amount of items.

    To select a subset of the search results, click "Selective Export" button and make a selection of the items you want to export. The amount of items that can be exported at once is similarly restricted as the full export.

    After making a selection, click one of the export format buttons. The amount of items that will be exported is indicated in the bubble next to export format.