Self identity and internal environmental locus of control: Comparing their influences on green purchase intentions in high-context versus low-context cultures

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Publication date
2020-03Keyword
Self identityInternal environmental locus of control
Green purchase intention
Individualistic culture
Collectivistic culture
Theory of planned behaviour
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© 2019 Elsevier Ltd. All rights reserved. Reproduced in accordance with the publisher's self-archiving policy. This manuscript version is made available under the CC-BY-NC-ND 4.0 license.Peer-Reviewed
Yes