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    Environmental sustainability orientation, competitive strategy and financial performance

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    Adomako_BSEJ.pdf (545.7Kb)
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    Publication date
    2019-07
    Author
    Danso, A.
    Adomako, Samuel
    Amankwah-Amoah, J.
    Owusu-Agyei, S.
    Konadu, R.
    Keyword
    Environmental sustainability orientation
    Sustainability
    Sustainable development
    Competitive strategy
    Stakeholder engagement
    Financial performance
    Sub-Saharan Africa
    Ghana
    Rights
    © 2019 John Wiley & Sons, Ltd and ERP Environment. This is the peer reviewed version of the following article: Danso A, Adomako S, Amankwah-Amoah J et al (2019) Environmental sustainability orientation, competitive strategy and financial performance. Business Strategy and the Environment. 28(5): 885-895, which has been published in final form at https://doi.org/10.1002/bse.2291. This article may be used for non-commercial purposes in accordance with Wiley Terms and Conditions for Self-Archiving.
    Peer-Reviewed
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    Abstract
    Extant research has established that environmental sustainability orientation (ESO) has a positive influence on performance outcomes. Nevertheless, several contingencies tend to affect the strength of this relationship. In this study, we draw on natural resource-based theory to introduce competitive strategies as moderators in the ESO-performance nexus. Using time-lagged data obtained from 269 firms in Ghana, this study finds that firms pursuing the differentiation strategy can positively boost performance outcomes with ESO than without differentiation strategy. We also find that firms can use the low-cost or the integrated strategy to get higher impact on performance with ESO respectively. Based on the results, firms in Ghana do not need differentiation strategy in order to boost the effect of ESO on financial performance. Theoretical and practical implications are discussed.
    URI
    http://hdl.handle.net/10454/16791
    Version
    Accepted manuscript
    Citation
    Danso A, Adomako S, Amankwah-Amoah J et al (2019) Environmental sustainability orientation, competitive strategy and financial performance. Business Strategy and the Environment. 28(5): 885-895.
    Link to publisher’s version
    https://doi.org/10.1002/bse.2291
    Type
    Article
    Collections
    Management and Law Publications

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