Loading...
Design and evaluation of M-Commerce applications.
Wang, Jia Jia Lei, Pouwan Sheriff, Ray E.
Wang, Jia Jia
Lei, Pouwan
Sheriff, Ray E.
Publication Date
05/10/2005
End of Embargo
Supervisor
Rights
©2005 IEEE. Personal use of this material is permitted. However, permission to reprint/republish this material for advertising or promotional purposes or for creating new collective works for resale or redistribution to servers or lists, or to reuse any copyrighted component of this work in other works must be obtained from the IEEE.
Peer-Reviewed
Yes
Open Access status
Accepted for publication
Institution
Department
Awarded
Embargo end date
Additional title
Abstract
Recent advances in wireless technology have increased the number of mobile device users and given pace to the rapid development and deployment of e-commerce to the mobile user. This new type of e-commerce, conducting transactions via mobile terminals, is called mobile commerce (mcommerce). Due to its inherent characteristics such as ubiquity, personalization, flexibility, and dissemination, mobile commerce promises business unprecedented market potential, greater productivity and higher profitability. With this in mind, it is
perhaps not surprising that mobile commerce is growing much faster than its fixed counterpart. Unlike e-commerce, m-commerce is more personalized and there is a need for a novel approach to evaluating m-commerce applications. This paper examines the issues in designing mcommerce applications not only from a technical viewpoint but also from the end users¿ perspective.
Version
published version paper
Citation
Wang, J.J, Song, Z., Lei, P. and Sheriff, R. E. (2005). Design and evaluation of M-Commerce applications. Asia-Pacific Conference on Communications, Perth, Western Australia, 3 - 5 October 2005. pp. 745 - 749, ISBN: 0-7803-9132-2. DOI: 10.1109/APCC.2005.1554161.
Link to publisher’s version
Link to published version
Link to Version of Record
Type
Conference paper